Resident Evil 7
Resident Evil 7
Show Manager
Location // London, UK
Company // Capcom and M&C Saatchi with Bearded Kitten
Year // 2017
Description // In winter 2017, a 5-story Georgian house in Central London was converted into an immersive escape room-style experience where 244 lucky people got a chance to play out a live action version of the Resident Evil game. Running alongside the live experience was a pop-up which saw more than 3,000 people across the 4 days.
“I wish we could take it back to Japan so everyone can try it out. Having had this real horror experience, it will be something I take forward into my next game.“
– Resident Evil game Producer Masachika Kawata
“Scary, silly, and a lot of fun: the experience managed to convey the Resident Evil atmosphere perfectly”
– Metro
